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The Media Is Dying, Long Live the Media: Insights from Pew
The annual State of the Media report issued by the Pew Research Center is one of the most consistently valuable insights into what’s happening with traditional media. Recently, we were lucky enough to sit in on a talk given by Amy Mitchell, the deputy director of the Pew Research Center’s Project for Excellence in Journalism, before the PRSA and IABC in St. Louis.
Three Statistics to Live by
For anyone who is interested in what’s happening to media and generally to our lives as they migrate online (and that should be all of us), a very helpful guide is the Pew Center for American Life. For the last 10 years, the Pew Internet and American Life Project has been tracking the trends that speak to just how much the Web has influenced the everyday.
Here are three stats that speak neatly to our three-pillar philosophy of search, social and digital PR:
Online Content Explosion Spells Trouble for TV – Yankee Group
Yankee Group: Millions poised to forgo traditional TV services
Where is Mass Media Thriving? Lifestyle
Mediaweek Hot List 2010: It’s good being a lifestyle consumer mag
